Think of a dominant photo as the school bully: it’s big, places itself in center, and gets all the attention. On your spread, it should be:

• The first picture placed on the layout
• Off-center, if it crosses the gutter (pictures split in half are not visually appealing)
• Two to two and half times larger than any other photo on the spread
• A powerful, story-telling photo that makes readers say “Wow!”

*This entry is part of “The Yearbook Ladies’ A to Zs of Yearbook”
project. If you’d like to download the “D” card, go to the “Adviser
Resources” section of www.theyearbookladies.com

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