Need more of it? Who doesn’t? But who wants to run a car wash or sell gift wrap to get some? The easiest way to generate more income is to sell more books. Take a look at the numbers:

• 725 books @ $31.02/book = $22,489.50      sell price @ $35.00/book =  $25,375.00   $2,885.50 Profit
• 750 books @ $30.53/book = $22,897.50      sell price @ $35.00/book =  $26,250.00   $3,352.50 Profit
• 775 books @ $30.08/book = $23,312.00      sell price @ $35.00/book =  $27,125.00   $3,813.00 Profit

So instead of another fundraiser, put that energy and effort into marketing your book, and watch your profits grow.

Involve your entire staff in the process by:

• Making a wish list for the things you would like to do with your profits
• Setting a class goal of the number of books you need to sell to generate the profit you would like to make
• Celebrating each new level achieved in whatever way makes you all feel good

*This entry is part of “The Yearbook Ladies’ A to Zs of Yearbook”
project. If you’d like to download the “M” card, go to the “Adviser
Resources” section of www.theyearbookladies.com

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