Book Sales and Marketing – Page 7

Category: Book Sales and Marketing

Step-by-Step Guide to Planning a Yearbook Signing Party

Sponsoring a signing party is a great way to distribute yearbooks while having fun and making money! Charge admission, sell soft drinks, popcorn, pens, plastic covers and autograph supplements. Order items from the Herff Jones Collection and give them away...continue reading

12 Ways to Boost Yearbook Sales

Need a last-minute boost in sales? Try some of these proven tips any time of the year: Auto-dail message home to parents Blast email to parents Start a mass chain text message that the books are on sale Make a...continue reading

INTERNET BUZZ: “Fewer Students Turn Pages of Yearbooks in Digital Age”

This headline caught my attention on several blogs this week. The full story is posted here... http://www.azcentral.com/arizonarepublic/arizonaliving/articles/2009/03/02/20090302yearbooks0303.html#comments Basically, the article questions whether or not social networking sites like Facebook and MySpace are replacing traditionally printed yearbooks. After listing other factors...continue reading