“C is for Color” – Maximize the use of Color in your book (without blinding your readers)

atozpostcards_cfrontColor me tickled pink: full-color books are fun and affordable as long as you don’t feel the need to include all 5 million colors in 90 pages.

  • Color should compliment the spread. Once your photos are placed on the spread, look for the single color that stands out and use that for the headline
  • Don’t use more than two colors (headline, sidebar color, photo border, etc.) on a single spread
  • Consider using a “class color” on all of the pages in that section. This creates unity and class pride
  • Avoid using any color besides black in copy. It’s just too hard to read. (The except is, of course, with over print text)
  • Mug pictures look much better against a white background. Colors behind the mugs create conflict with skin tones

*This entry is part of “The Yearbook Ladies’ A to Zs of Yearbook”
project. If you’d like to download the “C” card, go to the “Adviser
Resources” section of www.theyearbookladies.com

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