A great interview requires a little bit of preparation. Take some time beforehand, and you’ll get a lot more than “Yes” and “No” from your interviewee:

• Prepare open-ended questions. Unlike close-ended questions that just require a one-word answer (i.e. “What is your favorite color?”), open-ended questions
  • have more than one answer
  • could have a different response from every person you ask
  • requires the respondent to describe actions and reactions
  • is asked with the intention of collecting a quote
• If you must ask a close-ended question (i.e. “What is your favorite subject?”), be prepared to follow-up with an open-ended one (i.e. “What do you like about it?”)
• Remember, your list of questions is just a starting point. Pay attention to their answers, and you might discover something more interesting than what you had anticipated.

*This entry is part of “The Yearbook Ladies’ A to Zs of Yearbook”
project. If you’d like to download the “I” card, go to the “Adviser
Resources” section of www.theyearbookladies.com

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